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Archive for October 2007




Data freshness

Oct 11th, 2007

Written by RĂ­ona MacNamara, Webmaster Tools Team
Common feedback we hear from webmasters is that you want us to improve the freshness of the data in Webmaster Tools. Understood. We’ve increased the update frequency for your verified sites’ data, such as crawl, index, and search query stats. Much of this data depends on [...]



AdWords Downtime, October 13th

Oct 11th, 2007

We’ll be performing routine system maintenance on Saturday from approximately 10 a.m. to 2 p.m. PDT. You won’t be able to access AdWords or the API specifically during this period, but your ads will continue to run as normal.
— Brian Kennish, Developer Programs Engineer



Archiving is Getting Better, Cheaper, & Faster

Oct 10th, 2007

Earlier this year the NYT dropped their subscription wall and Google started mixing many types of content (news, videos, etc.) directly into their search results.
10 Days ago Radiohead announced the name of their new album would be In Rainbows, and by the time the album was released today a person who uploaded a YouTube [...]



Beijing SEO Meetup

Oct 10th, 2007

George Kepnick (a.k.a. Werty) and Todd Malicoat (a.k.a. Stuntduble / Tuxedo Todd) will be in Beijing from October 12th through the 18th, and are hoping to hang out with some local SEOs. Just in case you have not yet met them, you can see a video of Todd talking here and a video of Werty [...]



Interview of Eli from Blue Hat SEO.com

Oct 10th, 2007

I have been a longtime reader and fan of BlueHatSEO.com, and recently asked Eli for an interview. He said sure, and here it is.
What is your background? What got you into SEO?
I started around ‘95-’96. I had a lot of interest in music and games and stuff so I created a couple sites related to [...]



Fear & Irrational Exuberance: Alan Greenspan Explains Why Google is Worth Trillions of Dollars

Oct 10th, 2007

Alan Greenspan was recently interviewed on the Daily Show.
Explaining his old job, he stated:
I have been dealing with these big mathematical models forecasting the economy, and I am looking at what is going on in the past few weeks and say, you know if I could figure out a way to determine weather or not [...]



Virtual Real Estate Handbook – Today on DealDotCom for Only $27.00

Oct 10th, 2007

Everything you ever needed to know about real estate you learned playing Monopoly. Virtual Real Estate (VRE) is no different, except the board is a whole lot bigger, and there are millions of squares people can land on.



Press Release Profits – Today on DealDotCom for Only $18.98

Oct 8th, 2007

Derrick, the good-hearted owner of a local pet store went downtown to the annual small town craft fair on a Saturday afternoon. It was a hot day in October, and almost every booth sold lemonade. And beer. With the live music of lame local bands playing in the background, Derrick happened upon a booth with [...]



Google is Becoming Wikipedia Without the Talk Page

Oct 8th, 2007

In a recent post about paid links, Danny Sullivan wrote about how Google’s army of engineers are going to start hand editing PageRank scores if they think you are selling links, which is a move that wreaks of desperation.
Google is only decreasing the PageRank for a subset of the sites they actually know about. …
Google [...]



While I Was Getting Married….

Oct 8th, 2007

These are some of the interesting things that happened while I was getting married.

My server was down hard on the day before my wedding, and DNS was propagating to the new server the day of my wedding. I have not tested all the tools and whatnot, please let me know if you see any errors [...]



Understanding the Psychology of the Google User (Through the Actions of an Engineer)

Oct 8th, 2007

Frank Schilling and Shoemoney recently had two great posts about Google. When combined I think they paint a picture of Google that skips past the rhetoric and double talk. Frank said:
As a publisher, I’ve always viewed Google as a bit of a predator in this context.. taking publishers in, convincing them to serve Google [...]



Major Relevancy Changes at MSN, Yahoo, & Possibly Google

Oct 8th, 2007

MSN Search Update
MSN announced they are upgrading relevancy and coverage. The increased coverage likely means that more inbound link sources are getting indexed. From looking at rankings of a few of my sites it looks like:

anchor text got A LOT more weighting
many lower authority links that were not passing weight (due to not being [...]