Without any surprise, you should know how to use the bookmarking function in your web browser. However, the idea of social bookmarks may probably be something new to you. In fact, you can treat social bookmarking sites as websites which offer you the function to bookmark your favorite sites.

You may think that you can bookmark your favorite sites using your web browser. In fact, it is really good to bookmark the site so that you can refer to it from time to time. However, it will not be possible for you to remember all your favorite sites when you are not using your own computer. Consequently you will want to be able to access your bookmarks even if you are not using your own computer.

This is why people will use social bookmarking sites. When they bookmark their favorite sites, they will be stored into the database of the bookmarking sites. They will be able to access the bookmarks when they login to the site.

What is even more interesting is that you can share your bookmark with the others. If you set the bookmarks to be visible to the public, other web surfers will be able to see your favorite sites.

This is how the social bookmark sites can help you to promote your website. Since your website is visible to the public via the social bookmarking sites, you will be able to promote your website in these social bookmarking sites.

The link of site may also appear in the first page of the social bookmarking sites. If you site is really popular in the social bookmarking site, which means that a lot of people put your site as their favorite site in the social bookmarking site, your site will probably be shown in the first page of the social bookmarking site.

As a matter of fact, social bookmarks can help to improve the link popularity of your site. When you bookmark your site, there will be a link to your site. This will certainly help to boost your search engine ranking in the long run.

Of course you may spend some money and launch advertisement campaigns. For example, you can join Google Adwords network and try to promote your website using their PPC program.

However, launching advertisement campaigns will cost you a lot of money. You will need to plan for your budget before you actually your advertisement campaigns. If you do not have the budget to do so, you may need to go for some free options. In fact, you may still be able to drive traffic to your site without spending much money. The way to do it is to get a good search engine ranking. You will at least need to learn a bit of SEO techniques in order to get a goof ranking in the search engines.

The first thing you should take care of is the title tag of your website. This is probably the most important thing you have to consider carefully. In most cases, you will put your targeted keywords in your title tag. Every page of your site should have its own unique title tag.

As most webmasters will say, content is king. The contents of your site is extremely important if you would like to rank well in the search engine. Again, you will put your keywords in the contents so that they become keyword rich articles. However, in most cases you will not want to make the amount of the same keyword in the article more than 15% of the totally number of words.

The design of your site is also very important. Here the notion of design means the ratio between the visible texts and the program codes. As a rule of thumb, the amount of visible texts should contribute most part of a html file.

The link popularity plays an essential part in determining the ranking of your site. Consequently, you have to start your link building campaign as soon as you start your website.

The above are only some tips for beginners. There are a lot of other issues you have to consider when you are doing the SEO for your website. However, you should try to do the above well before you go on more in depth SEO techniques.