When people search for information on the web through Search Engines, they want to find information about the topic they are searching for. So when search engines crawl the web in order to return most relevant results to a searcher, the only thing that counts is unique andquality content ( text) on the website. If your page doesn’t have much text, your page will not rank very well in search results. At the same time if your page has plenty of text, but it’s not optimized with themed keywords, you’ll probably rank poorly as well.

Perhaps the most popular way of promoting your website is by writing articles. This is very easy and is costs you nothing. Maybe you’ve wondered why your article isn’t getting published or passed around. Probably no one is reading it. Before you ask people to pass it around, you need to encourage them to read your article.