Google Checkout Makes Shopping Sites Undesirable
As Google Checkout ramps up, many thin arbitrage / shopping aggregator sites are going to see a significant love loss from Google. In September Andrew Goodman wrote a piece on how paid search and organic search quality criteria may play off each other, after coming across a post on Inside [...]

Via TC, I discovered IBM released a report on how the they think the $550 billion global ad market might change in the coming years. The predictions look bleak for most ad agencies and traditional media gatekeepers, but good for niche publishers who have a solid stream of attention:
The “voice” delivering a message, along with [...]

I wanted to get my wife something cool for her birthday, but the gift I wanted to buy proved nearly impossible to find from a trustworthy source. I was going to get her a high end autographed item, but who should I buy it from?

The not for profit site that is down, requiring you to [...]

Looking for Christmas oriented keyword research? You would be hard press to find a better list of hot toys this year than to look at Amazon.com’s holiday toy list. Google also offers their Google Trends product, which will likely confirm the validity of Amazon’s list as the holiday season draws near. Both of these lists [...]

[Update: it appears a friend wrote a spot on article using the same title about 6 months ago. Here is some link love for him.]
I have been a big fan of linkbait, but for all its upsides it does have many potential risks that are rarely discussed by most marketers. Outside of those risks, [...]

I am by no means a standard for success (I have many flaws that need fixed), but this 5 minute and 25 second video highlights some of the things I did right that helped me do well on the web.
I am off to the blogging conference tomorrow, so no videos [...]

The Website Health Check tool aims to provide a simple and intuitive interface to seeing if your site has any major SEO issues. The site queries Google to grab pages you have indexed in Google, and looks for issues amongst the first 1,000 results.
If your site is exceptionally large, you can use the date [...]

Michael Jenson from Solo SEO recently emailed me about a cool new free SEO tool he created called Index Rank. After seeing my post about Google date based filters, Michael created the Index Rank tool, which allows you to see the growth of a site’s profile in Google based on the number of pages indexed [...]

This 9 minute and 37 second video offers basic tips for starting with pay per click marketing.
General Tips for Starting With PPC Advertising

Start advertising on the major search engines. Google, Yahoo, and MSN give you faster feedback and better traffic quality than smaller search engines typically do. The size and scope of the large ad [...]

This 3 minutes and 29 second video was one of my first. It is not as clear and fluid as some of the more recent videos. It talks about how many websites ranking for years got killed by a Google engineer within days of being mentioned on a popular SEO blog.
The Role of Editorial Decisions [...]