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Oct 17th, 2007 | Category: SEO Optimization

You know the old joke where the rich guy brings a suitcase full of gold to St. Peter at the Pearly Gates and he laughs and says, "You brought some bricks for the road?" The old adage is that you can’t take it with you. This is true for WordPress, the premeir blogging platform on the web. The great thing about WordPress is that it runs on your website and is therefore completely customizable. The problem is that once you find all your custom settings that you like, (fonts, layout, colors, etc…) and you decide you want to make a second blog, you have to start over from scratch, and as much as I love WordPres, the default look is just, blah.

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